Scottish Enterprise update Brand Guidelines

Scottish Enterprise following an internal re organisation required to launch its new remit to its business customers, partners and stake holders. As part of this repositioning work, Lawrence Creative were commissioned to rebrand the organisation involving a review and evolution of its current branding.

Lawrence Creative subsequently developed new branding following an extensive brand audit exercise across Scottish Enterprises operations and offices. This resulted in us developing new more contemporary corporate swathes to be used throughout the organisation and required the design and production of new Brand Guidelines.

Following the production of the Brand Guidelines, we were appointed to conduct a signage audit at the Scottish Enterprise Headquarters at Atlantic Quay and all twelve regional offices. Following the audit we designed new signage and project managed its implementation of throughout the organisation.

Using the new corporate swathes Lawrence Creative were also commissioned by Scottish Enterprise to develop graphic panels to reflect there three main key messages - Innovation, Enterprise and Investment. Appropriate photography was selected to reflect local businesses throughout Scotland. Graphic panels were designed and produced for each of the twelve regional offices and Scottish Enterprise Headquarters. Lawrence Creative also project managed the production and installation of all the Graphic panels.